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Cookie transparency

Cookie Policy

This policy explains cookies and similar technologies used on getmoreforyourtrade.com, including optional Google measurement and the functional trade and finance tools requested by shoppers.
Effective and last updated August 1, 2026

How choices work

Before the Pettus-owned optional Google tag loads, Google Consent Mode v2 denies analytics storage, advertising storage, advertising user data, and ad personalization. A visitor can accept, reject, or manage those categories and change the choice later. Essential security and preference storage remain available.

TradePending valuation, Capital One Auto Navigator, and RouteOne credit applications are functional services. They load only on relevant trade, inventory, vehicle, or finance pages and may use provider-controlled cookies, local storage, or similar technology to deliver the requested service, prevent fraud, retain progress, and meet legal obligations. Their controls and retention are governed by the notices shown by each provider. You can avoid loading a tool by not opening its relevant page or widget.

When Global Privacy Control is present, advertising storage, sale, sharing, and cross-context behavioral advertising remain disabled on this domain.

Current cookie and storage inventory

Cookie or storageCategory and purposeTypical duration
pettus_privacy_choicesEssential. Stores selected Google categories, GPC state, policy version, and choice timestamp.180 days
Protected administration sessionEssential. Authenticates authorized users to the website control center. It is not used for shopper advertising.Session or sign-in-provider period
_ga and _ga_*Optional Pettus analytics. Google Analytics distinguishes browsers and sessions for aggregate reporting and creates these only after analytics permission. A retail-tool provider may separately use Google measurement under its own notice.Up to 2 years
_gid, _gat, _gac_*, and _gcl_*Analytics or advertising measurement. Used only if a corresponding approved Google tag and consent category are active.Minutes to 90 days, depending on the tag
TradePending storageFunctional. Delivers vehicle valuation, maintains the appraisal flow, measures tool use, and supports follow-up requested in the experience.Provider-defined; see the TradePending notice
Capital One Auto Navigator storageFunctional. Renders eligible vehicle financing tools, maintains session state, prevents fraud, and supports Capital One services.Provider-defined; see the Capital One notice
RouteOne storageFunctional and security-related. Supports the selected store’s embedded credit application, progress, privacy notices, and application security.Provider-defined; see the notices in the application

Tag Manager and analytics

This website uses Google Tag Manager as the controlled delivery system for approved Pettus measurement tags; Tag Manager does not itself create a cookie. A dedicated Pettus-owned Tag Manager container and separate GA4 property are active for this domain. The container loads only after analytics or advertising permission, and the GA4 tag sends measurement only after analytics permission. This property remains separate from established Pettus group and rooftop properties while reporting is validated.

Pettus does not intentionally send form values, customer contact details, credit information, or free-form text to Google Analytics. See the Privacy Policy for collection, provider, and retention details.

Changing or withdrawing consent

The Privacy Choices control remains available after a selection. Turning a Google category off sends an immediate Consent Mode update and removes accessible first-party Google measurement cookies from this domain. Browser settings can also block or delete cookies. Blocking essential or provider storage may prevent the website from remembering a choice or a requested retail tool from working correctly.